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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • U

      Università Bocconi

      Food & Beverage Management

      Skills you'll gain: Food and Beverage, Hospitality Management, Restaurant Management, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Value Propositions, Competitive Analysis, Innovation, Brand Management, Growth Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.9K reviews

      Mixed · Course · 1 - 3 Months

    • D

      Duke University

      Oil & Gas Industry Operations and Markets

      Skills you'll gain: Market Dynamics, Energy and Utilities, Operating Cost, Transportation Operations, Production Process, Supply Chain, Market Data, Market Trend, Cost Estimation, Global Marketing, Market Analysis, International Finance, Natural Resource Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Make the Sale: Build, Launch, and Manage E-commerce Stores

      Skills you'll gain: Order Fulfillment, E-Commerce, Order Processing, Campaign Management, Digital Advertising, Google Ads, Retail Management, Customer Engagement, Marketing Strategies, Market Research, Web Analytics, Trend Analysis, Customer experience strategy (CX), Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera

      YouTube Analytics: Optimize Performance

      Skills you'll gain: Benchmarking, Search Engine Optimization, Content Performance Analysis, Marketing Analytics, Key Performance Indicators (KPIs), Performance Analysis, Web Analytics and SEO, Performance Measurement, Content Strategy, Trend Analysis, Customer Insights

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Strategic Management and Innovation

      Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Organizational Strategy, Resource Management, Peer Review, Competitive Analysis, Innovation, Organizational Structure, Project Implementation, Market Analysis, Culture Transformation, Change Management, Business Strategies, Global Marketing, Strategic Communication, Strategic Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Content Creation for TikTok, YouTube, Instagram, Facebook

      Skills you'll gain: Instagram, Facebook, Video Production, Social Media Content, Storytelling, Content Creation, Social Media Management, Social Media, Web Analytics and SEO, Content Performance Analysis, Social Media Strategy, Search Engine Optimization, Photography, Branding, Content Strategy, Social Media Campaigns, Drive Engagement, Brand Awareness, Photo/Video Production and Technology, Community Development

      Beginner · Professional Certificate · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      DeepLearning.AI

      Natural Language Processing with Classification and Vector Spaces

      Skills you'll gain: Natural Language Processing, Supervised Learning, Dimensionality Reduction, Feature Engineering, Machine Learning Algorithms, Artificial Intelligence, Tensorflow, Linear Algebra, Probability & Statistics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      4.6K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      U

      University of Colorado Boulder

      Sustainable Marketing and Consumer Trends

      Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Marketing, Strategic Marketing, Marketing Communications, Marketing Strategies, Consumer Behaviour, Sustainability Reporting, Brand Strategy, Advertising, Regulatory Compliance, Business Ethics, Market Opportunities, Customer Insights, Digital Marketing, Emerging Technologies

      Build toward a degree

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      B

      Board Infinity

      Generative AI in Marketing

      Skills you'll gain: AI Personalization, Generative AI, Marketing Automation, Marketing, Data Ethics, MarTech, ChatGPT, Campaign Management, Email Marketing, Prompt Engineering, Marketing Analytics, Content Creation, Large Language Modeling, Digital Advertising, Predictive Analytics, Artificial Intelligence, Business Ethics, Natural Language Processing, Video Production, Computer Vision

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Promotional Video using Canva

      Skills you'll gain: Customer Engagement, Canva (Software), Selling Techniques, Video Production, Marketing Materials, Presentations, Promotional Materials, Social Media Campaigns, Promotional Strategies, Multimedia, Marketing, Social Media Marketing, Value Propositions, Content Creation, Animations

      4.3
      Rating, 4.3 out of 5 stars
      ·
      1K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I
      S

      Multiple educators

      Generative AI for Growth Marketing

      Skills you'll gain: Prompt Engineering, Generative AI, AI Personalization, ChatGPT, Marketing Strategies, Email Marketing, Growth Strategies, Marketing Automation, OpenAI, Marketing Effectiveness, Marketing Analytics, Customer experience strategy (CX), Customer Engagement, Lead Generation, Large Language Modeling, Customer Insights, Artificial Intelligence, Program Development, Customer Retention, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Content, Advertising & Social IMC

      Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Marketing Communications, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

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    1…171819…239

    In summary, here are 10 of our most popular search engine marketing courses

    • Food & Beverage Management: Università Bocconi
    • Oil & Gas Industry Operations and Markets : Duke University
    • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
    • YouTube Analytics: Optimize Performance: Coursera
    • Strategic Management and Innovation: Copenhagen Business School
    • Content Creation for TikTok, YouTube, Instagram, Facebook: Coursera
    • Natural Language Processing with Classification and Vector Spaces: DeepLearning.AI
    • Sustainable Marketing and Consumer Trends: University of Colorado Boulder
    • Generative AI in Marketing: Board Infinity
    • Create a Promotional Video using Canva: Coursera Project Network

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