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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of Marketing Strategy

      Skills you'll gain: Strategic Marketing, Marketing Strategy and Techniques, Marketing, Marketing Effectiveness, Market Analysis, Business Strategy, Competitive Analysis, Market Research, Market Opportunities, Target Market, Business, Consumer Behaviour, Organizational Structure

      4.5
      Rating, 4.5 out of 5 stars
      ·
      237 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      G

      Goldman Sachs

      Digital Marketing Strategy with Goldman Sachs 10,000 Women

      Skills you'll gain: Social Media Campaigns, Social Media Marketing, Paid media, Digital Media Strategy, Online Advertising, Campaign Management, Search Engine Marketing, Digital Marketing, Pay Per Click Advertising, Marketing Strategy and Techniques, Owned Media, Marketing Planning, Earned Media, Content Marketing, Marketing Design, Analytics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      752 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing

      Skills you'll gain: Data Storytelling, Marketing Analytics, Keyword Research, Email Marketing, Cross-Channel Marketing, Marketing Planning, Strategic Communication, Content Marketing, Digital Marketing, Google Analytics, Marketing Communications, Analytics, Marketing Channel, Digital Media Strategy, Online Advertising, Marketing, Web Analytics, Marketing Strategies, Data Analysis, Data Visualization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Social Media Marketing in Practice

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Target Audience, Marketing Strategies, Online Advertising, Advertising Campaigns, Digital Content, Digital Advertising, Brand Awareness, B2B Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      540 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Twitter, LinkedIn, and YouTube Marketing

      Skills you'll gain: LinkedIn, Social Media Marketing, Social Media, Digital Advertising, B2B Sales, Professional Networking, Advertising Campaigns, Social Media Strategy, Marketing Analytics, Video Production, Advertising, Selling Techniques, Content Creation, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      87 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Increase Engagement to your Instagram Business Profile

      Skills you'll gain: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding

      4
      Rating, 4 out of 5 stars
      ·
      342 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Introduction to Marketing

      Skills you'll gain: Go To Market Strategy, Branding, Consumer Behaviour, Strategic Marketing, Marketing, Brand Strategy, Communication Strategies, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Brand Loyalty, Customer Insights, Brand Awareness, Price Negotiation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      13K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      332 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Building a Business Presence With Facebook Marketing

      Skills you'll gain: Facebook, Social Media Content, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media Campaigns, Social Media, Marketing, Customer Engagement, Business Marketing, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      Universidade de São Paulo

      Marketing Digital

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International B2B (Business to Business) Marketing

      Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Business-To-Consumer, Market Opportunities, Growth Strategies, Marketing, Business Development, Customer Engagement, Promotional Strategies, Marketing Strategies, Product Marketing, Value Propositions, Innovation, Marketing Communications, Interviewing Skills

      4.6
      Rating, 4.6 out of 5 stars
      ·
      589 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of London

      Brand Management: Aligning Business, Brand and Behaviour

      Skills you'll gain: Brand Management, Branding, Brand Marketing, Brand Strategy, Brand Awareness, Employee Engagement, Marketing Management, Global Marketing, Internal Communications, Customer experience strategy (CX), Human Resources, Organizational Change, Consumer Behaviour, Cross-Functional Collaboration

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7.7K reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular search engine marketing courses

    • Fundamentals of Marketing Strategy: University of London
    • Digital Marketing Strategy with Goldman Sachs 10,000 Women: Goldman Sachs
    • Digital Marketing: University of Illinois Urbana-Champaign
    • Social Media Marketing in Practice: Digital Marketing Institute
    • Twitter, LinkedIn, and YouTube Marketing: Digital Marketing Institute
    • Increase Engagement to your Instagram Business Profile : Coursera Project Network
    • Introduction to Marketing: University of Pennsylvania
    • Storytelling in Branding and Content Marketing : IE Business School
    • Building a Business Presence With Facebook Marketing: Coursera Project Network
    • Marketing Digital: Universidade de São Paulo

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