What kind of people are best suited for roles in commercialization?

The kind of people who succeed in roles in commercialization have keen marketing skills and the ability to understand the research behind a product or service, and convey its benefits, uses, and so on to others. These skills are largely based on certain soft skills that allow them to make connections with other people and help them see their vision and point of view. Some of the most important soft skills that people have who are best suited for roles in commercialization, according to a panel of communications executives interviewed by Forbes, include being an engaged listener, not avoiding hard conversations, asking a lot of questions, listening to constructive criticism, being open-minded to new ideas, and being humble. Additional traits of professionals who succeed in commercialization include having self-discipline, being resilient, being able to read body language, and having a can-do attitude.

What are common career paths for someone in commercialization?

One common career path in commercialization is drug commercialization, which involves moving a new drug from development in the lab to pharmacies, clinics, and treatment centers where it can reach patients and health care providers. Another common career path is technology commercialization. This is the process of bringing new technologies from the research lab to the marketplace, which involves developing patents and licenses and publishing research findings, among other processes.

What topics can I study that are related to commercialization?

Entrepreneurship is one topic you can study that is related to commercialization, especially as it involves the process of coming up with an idea to taking it to consumers in the marketplace. You can also study aspects of commercialization, such as production, distribution, marketing, sales, and customer support. Other related topics that you can study are research and development, marketing and sales funnels, economics, human behavior, and leadership skills.

What skills or experience do I need to already have, before starting to learn commercialization?

You can generally begin your study of commercialization simply with curiosity and a desire to learn concepts in research, business, product development, marketing, and people skills.

What are the benefits of taking an online Commercialization course?

Online Commercialization courses offer a convenient and flexible way to enhance your knowledge or learn new Commercialization skills. Choose from a wide range of Commercialization courses offered by top universities and industry leaders tailored to various skill levels.

What Commercialization courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Commercialization, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Commercialization Courses - Learn Commercialization Online

Results for "commercialization"

Status: Free Trial
Emory University
Marketing Channel Strategy & B2B2C Routes to Market
Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Customer Insights, Market Opportunities, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, New Business Development, Supply Chain, Strategic Thinking, B2B Sales
4.5
Rating, 4.5 out of 5 stars
64 reviews
Intermediate · Specialization · 3 - 6 Months
Status: Free Trial
Duke University
Entrepreneurial Finance: Strategy and Innovation
Skills you'll gain: Financial Modeling, Blockchain, FinTech, Entrepreneurial Finance, Financial Market, Business Valuation, Risk Management, Excel Formulas, Market Data, Emerging Technologies, Cryptography, Risk Analysis, Fundraising and Crowdsourcing, Financial Analysis, Equities, Probability Distribution, Investments, Cryptographic Protocols, Private Equity, Financial Regulation
4.5
Rating, 4.5 out of 5 stars
1.4K reviews
Intermediate · Specialization · 3 - 6 Months
Status: Free Trial
University of Pennsylvania
Intellectual Property Law
Skills you'll gain: Intellectual Property, Legal Strategy, Brand Awareness, Brand Management, Asset Protection, Regulation and Legal Compliance, Packaging and Labeling, Business Strategy, Law, Regulation, and Compliance, Innovation, Business Valuation, Creativity, Legal Risk, Lawsuits, Musical Composition, Legal Research, Registration, Commercial Laws, Case Law, Economics
4.8
Rating, 4.8 out of 5 stars
1.5K reviews
Intermediate · Specialization · 3 - 6 Months
Status: Free Trial
Yonsei University
International Marketing & Cross Industry Growth
Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality, Brand Management, B2B Sales, Customer Service, Innovation, Customer experience strategy (CX), Promotional Strategies, Strategic Marketing, Business-To-Consumer, Consumer Behaviour, Target Market, Market Share, Expectation Management, Growth Strategies, Digital Marketing
4.7
Rating, 4.7 out of 5 stars
2.4K reviews
Beginner · Specialization · 3 - 6 Months
University of Rochester
Technology Commercialization, Part 1: Setting up your Idea Filtering System
Skills you'll gain: Innovation, Business Priorities, Commercialization, Prioritization, New Product Development, Entrepreneurship, New Business Development, Market Opportunities, Decision Making
4.2
Rating, 4.2 out of 5 stars
48 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Technion - Israel Institute of Technology
Startup Entrepreneurship
Skills you'll gain: Ideation, Innovation, Business Planning, Brainstorming, Creative Problem-Solving, Creative Thinking, Value Propositions, Design Thinking, Creativity, Entrepreneurship, Team Building, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Visionary, Business Strategy, Market Research, Business Strategies, Market Analysis
4.7
Rating, 4.7 out of 5 stars
1.8K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free Trial
Multiple educators
Innovación en los Negocios y Disrupción Digital
Skills you'll gain: Data Storytelling, Storytelling, Design Thinking, Business Strategy, Business Modeling, Business Solutions, Marketing Communications, Data Visualization, Project Portfolio Management, Growth Strategies, Technology Strategies, Strategic Planning, Digital Transformation, Business, Innovation, Organizational Strategy, Brand Management, Strategic Thinking, Market Opportunities, Business Risk Management
4.8
Rating, 4.8 out of 5 stars
67 reviews
Intermediate · Specialization · 3 - 6 Months
Status: Free Trial
Arizona State University
Primary and Secondary Batteries
Skills you'll gain: Energy and Utilities, Basic Electrical Systems, Electrical Power, Electrical Systems, Chemistry, Manufacturing and Production, Engineering Calculations, Performance Testing
4.7
Rating, 4.7 out of 5 stars
81 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Illinois Urbana-Champaign
Innovation: From Creativity to Entrepreneurship
Skills you'll gain: Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Thinking, Value Propositions, Entrepreneurship, Creative Problem-Solving, Technology Strategies, Ideation, Presentations, Business Modeling, Go To Market Strategy, Business Planning, Collaboration, New Business Development, Open Mindset, New Product Development, Market Opportunities, Organizational Strategy
Build toward a degree
4.8
Rating, 4.8 out of 5 stars
3.6K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free Trial
University of California San Diego
Drug Development Product Management
Skills you'll gain: Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Pharmacotherapy, Pharmacology, Regulatory Affairs, Intellectual Property, Portfolio Management, Bioinformatics, New Product Development, Medical Science and Research, Strategic Partnership, Product Marketing, Go To Market Strategy, Health Care Procedure and Regulation, Business Strategy, Marketing Strategies, Market Dynamics, Molecular Biology
4.6
Rating, 4.6 out of 5 stars
6.3K reviews
Beginner · Specialization · 3 - 6 Months
Tecnológico de Monterrey
Estrategias de Emprendimiento
Skills you'll gain: Supplier Management, Business Planning, Entrepreneurship, Business Strategies, Growth Strategies, Business Development, Business Strategy, Business Modeling, Business Valuation, Market Opportunities, Financial Analysis, Strategic Marketing, Market Analysis, Presentations, Innovation
4.8
Rating, 4.8 out of 5 stars
72 reviews
Beginner · Course · 1 - 3 Months
Status: Free Trial
University of Maryland, College Park
Legal Aspects of Entrepreneurship
Skills you'll gain: Intellectual Property, Commercial Laws, Risk Management, Business Risk Management, Entrepreneurship, Entrepreneurial Finance, Vendor Contracts, Legal Risk, Law, Regulation, and Compliance, Contract Negotiation, Contract Management, Contract Review, Business, Legal Strategy, Labor Law, Business Management, Business Planning, Business Strategy, Innovation, Regulation and Legal Compliance
4.8
Rating, 4.8 out of 5 stars
249 reviews
Beginner · Specialization · 3 - 6 Months