• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Customer Analytics

    Customer Analytics Courses Online

    Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Customer Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Data Science

      Skills you'll gain: Data Ethics, Data Analysis, Workflow Management, Analytical Skills, Data Science, Data Storytelling, Project Design, Data Literacy, Data Presentation, Data-Driven Decision-Making, Data Management, Project Management, Stakeholder Communications, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.3K reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Analyzing and Visualizing Data in Looker

      Skills you'll gain: Looker (Software), Dashboard, Data Visualization Software, Data Presentation, Interactive Data Visualization, Data Sharing, Data Analysis, Exploratory Data Analysis, Data Import/Export, Data Manipulation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      365 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Introduction to Machine Learning

      Skills you'll gain: Feature Engineering, Supervised Learning, Classification And Regression Tree (CART), Data Analysis, Data Cleansing, Exploratory Data Analysis, Regression Analysis, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, Data Science, Artificial Intelligence, Applied Machine Learning, Statistical Analysis, Statistical Machine Learning, Data Transformation, Statistical Inference, Predictive Modeling, Machine Learning, Statistical Modeling, Unsupervised Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Analytics for Decision Making

      Skills you'll gain: Supply Chain, Probability Distribution, Inventory Control, Simulations, Predictive Modeling, Time Series Analysis and Forecasting, Financial Modeling, Operations Research, Regression Analysis, Operations Management, Cash Management, Predictive Analytics, Portfolio Management, Process Optimization, Process Analysis, Business Analytics, Investment Management, Probability, Analytics, Process Improvement and Optimization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      265 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft Data Visualization

      Skills you'll gain: Data Visualization, Data Presentation, Data Analysis Expressions (DAX), Dashboard, Data Storytelling, Interactive Data Visualization, Data Cleansing, Data Ethics, Data Modeling, Power BI, Data Visualization Software, Data Governance, Data Transformation, Data Architecture, Data-Driven Decision-Making, Data Quality, Database Design, Data Management, Business Intelligence, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      95 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Marketing in a Digital World

      Skills you'll gain: Marketing, Marketing Strategies, Marketing Channel, Digital Advertising, Market Dynamics, Digital Marketing, Consumer Behaviour, Product Development, Digital Transformation, Innovation, Brand Management, Product Promotion, Retail Sales, Customer Engagement, Content Creation

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Introduction to Cloud Computing

      Skills you'll gain: Cloud Computing Architecture, Cloud Computing, Cloud Security, Cloud Services, Cloud Infrastructure, Public Cloud, Cloud Storage, Serverless Computing, Cloud-Native Computing, Application Deployment, Hybrid Cloud Computing, Identity and Access Management, Virtualization, Virtual Machines, Microservices, DevOps

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Data Analysis and Visualization with Power BI

      Skills you'll gain: Dashboard, Power BI, Data Presentation, Data Visualization Software, Data Storytelling, Data Analysis, Data Visualization, Interactive Data Visualization, Business Intelligence, Data-Driven Decision-Making, Forecasting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      806 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Custom Reports in Google Analytics

      Skills you'll gain: Google Analytics, Ad Hoc Reporting, Web Analytics, Report Writing, Dashboard, Marketing, Web Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      167 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      L

      Ludwig-Maximilians-Universität München (LMU)

      Competitive Strategy and Organization Design

      Skills you'll gain: Customer Retention, Mergers & Acquisitions, Game Theory, Organizational Structure, Business Strategy, Organizational Strategy, Competitive Analysis, Strategic Thinking, Strategic Partnership, Product Strategy, Organizational Effectiveness, Organizational Change, Growth Strategies, Strategic Marketing, Business Development, Strategic Decision-Making, Strategic Planning, Market Dynamics, New Product Development, Go To Market Strategy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      D

      Duke University

      Behavioral Finance

      Skills you'll gain: Behavioral Economics, Decision Making, Consumer Behaviour, Strategic Decision-Making, Finance, Economics, Financial Analysis, Risk Analysis, Psychology

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Think Outside the Inbox: Email Marketing

      Skills you'll gain: Email Marketing, Campaign Management, Content Marketing, Marketing Automation, Newsletters, Direct Marketing, Marketing Strategy and Techniques, Marketing, Marketing Analytics, HubSpot CRM, Copywriting, Promotional Strategies, Goal Setting, A/B Testing, Customer Retention, Performance Analysis, Key Performance Indicators (KPIs), Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    Customer Analytics learners also search

    Customer Success
    Customer Insights
    Marketing Analytics
    Business Analysis
    Market Research
    Economic Policy
    Business Statistics
    Business English
    1…202122…323

    In summary, here are 10 of our most popular customer analytics courses

    • Foundations of Data Science: Google
    • Analyzing and Visualizing Data in Looker: Google Cloud
    • IBM Introduction to Machine Learning: IBM
    • Analytics for Decision Making: University of Minnesota
    • Microsoft Data Visualization: Microsoft
    • Marketing in a Digital World: University of Illinois Urbana-Champaign
    • Introduction to Cloud Computing: IBM
    • Data Analysis and Visualization with Power BI: Microsoft
    • Custom Reports in Google Analytics: Coursera Project Network
    • Competitive Strategy and Organization Design: Ludwig-Maximilians-Universität München (LMU)

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok