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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Social Media Marketing Specialists

      Skills you'll gain: Social Media Marketing, Generative AI, Campaign Management, Social Media Content, Content Creation, Social Media Strategy, Prompt Engineering, Marketing Automation, Customer Engagement, Marketing Effectiveness, Target Audience, Marketing Analytics, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Campus BBVA

      Business Analytics

      Skills you'll gain: Data Storytelling, Descriptive Statistics, Business Analytics, Data Analysis, Data Quality, Probability & Statistics, Statistical Methods, Statistics, Analytics, Data Visualization, Statistical Inference, Business Intelligence, Statistical Analysis, Data-Driven Decision-Making, Big Data, Data Integrity, Data Cleansing, Histogram, Box Plots, Project Management Life Cycle

      4.5
      Rating, 4.5 out of 5 stars
      ·
      183 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Business Data Management and Communication

      Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Business Analytics, Data Visualization Software, Analytics, Financial Statement Analysis, Financial Statements, Financial Accounting, Cash Flows, Accounting, Information Management, Accrual Accounting, Data Access, Revenue Recognition, Fixed Asset, Data Analysis, Digital Assets, Data Quality, Asset Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.2K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      The Data Scientist’s Toolbox

      Skills you'll gain: Rmarkdown, Data Science, Version Control, Data Analysis, General Science and Research, Data Analysis Software, R Programming, Statistical Programming, GitHub, Software Installation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      34K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Analytics for Decision Making

      Skills you'll gain: Supply Chain, Probability Distribution, Inventory Control, Simulations, Predictive Modeling, Time Series Analysis and Forecasting, Financial Modeling, Operations Research, Regression Analysis, Operations Management, Cash Management, Predictive Analytics, Portfolio Management, Process Optimization, Process Analysis, Business Analytics, Investment Management, Probability, Analytics, Process Improvement and Optimization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      265 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      R Programming

      Skills you'll gain: R Programming, Software Installation, Statistical Programming, Programming Principles, Performance Tuning, Simulations, Debugging, Scripting, Data Manipulation, Statistical Analysis, Data Analysis, Data Structures

      4.5
      Rating, 4.5 out of 5 stars
      ·
      22K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Agile Development

      Skills you'll gain: Usability Testing, User Story, Agile Software Development, Continuous Delivery, Agile Methodology, Scrum (Software Development), Agile Product Development, Continuous Deployment, Design Thinking, DevOps, Software Development Methodologies, User Experience Design, Software Development, Team Management, A/B Testing, Analytics, Product Management, Agile Project Management, Persona (User Experience), Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Drug Development Product Management

      Skills you'll gain: Clinical Trials, Pharmaceuticals, Clinical Research, Commercialization, Sales Strategy, Pharmacology, Intellectual Property, Strategic Partnership, Regulatory Affairs, Bioinformatics, Laboratory Research, New Business Development, Product Lifecycle Management, Market Dynamics, Business Development, Chemistry, Business Strategy, Portfolio Management, Health Care Procedure and Regulation, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Regulatory Compliance

      Skills you'll gain: Compliance Management, Compliance Training, Law, Regulation, and Compliance, Regulatory Compliance, General Data Protection Regulation (GDPR), Medical Privacy, Legal Risk, Personally Identifiable Information, Governance Risk Management and Compliance, Information Privacy, Regulation and Legal Compliance, Regulatory Requirements, Data Security, Health Information Management, Culture Transformation, Operational Risk, Disciplinary Procedures, Internal Communications, Risk Management, Business Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.6K reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Custom Reports in Google Analytics

      Skills you'll gain: Google Analytics, Ad Hoc Reporting, Web Analytics, Report Writing, Dashboard, Marketing, Web Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      167 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft Data Visualization

      Skills you'll gain: Data Visualization, Data Presentation, Data Analysis Expressions (DAX), Dashboard, Data Storytelling, Interactive Data Visualization, Data Cleansing, Data Ethics, Data Modeling, Power BI, Data Visualization Software, Data Governance, Data Transformation, Data Architecture, Data-Driven Decision-Making, Data Quality, Database Design, Data Management, Business Intelligence, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      98 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • C

      Coursera Project Network

      Use Canva to Create Social Media Visuals for Business

      Skills you'll gain: Social Media Content, Social Media, Instagram, Content Creation, Facebook, Marketing Materials, Data Visualization, Marketing Design, Graphic Design, Digital Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.4K reviews

      Beginner · Guided Project · Less Than 2 Hours

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    In summary, here are 10 of our most popular marketing analytics courses

    • GenAI for Social Media Marketing Specialists: Coursera Instructor Network
    • Business Analytics: Campus BBVA
    • Business Data Management and Communication: University of Illinois Urbana-Champaign
    • The Data Scientist’s Toolbox: Johns Hopkins University
    • Analytics for Decision Making: University of Minnesota
    • R Programming: Johns Hopkins University
    • Agile Development: University of Virginia
    • Drug Development Product Management: University of California San Diego
    • Regulatory Compliance: University of Pennsylvania
    • Custom Reports in Google Analytics: Coursera Project Network

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