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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      Applied Data Science

      Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Dashboard, Data Visualization Software, Plotly, Data Visualization, Interactive Data Visualization, Data Transformation, Data Analysis, Data Cleansing, Data Manipulation, Jupyter, Matplotlib, Data Import/Export, Pandas (Python Package), Predictive Modeling, Data Science, Python Programming, Data Structures, Machine Learning

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      59K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      Y

      Yale University

      Financial Markets

      Skills you'll gain: Investment Banking, Risk Management, Financial Market, Financial Regulation, Financial Services, Finance, Business Risk Management, Securities (Finance), Financial Policy, Enterprise Risk Management (ERM), Capital Markets, Behavioral Economics, Banking, Corporate Finance, Governance, Investments, Insurance, Underwriting, Derivatives, Market Dynamics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      31K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      P

      PwC

      Data-driven Decision Making

      Skills you'll gain: Analytics, Business Analytics, Data Analysis, Data-Driven Decision-Making, Business Intelligence, Data Literacy, Big Data, Data Visualization, Data Storytelling, Statistical Analysis, Microsoft Excel, Data Visualization Software, R Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      IBM & Darden Digital Strategy

      Skills you'll gain: Strategic Thinking, Digital Transformation, Business Strategy, Cloud Computing Architecture, Competitive Analysis, Cloud Services, Business Transformation, Cloud Security, Cloud Technologies, Cloud Infrastructure, Big Data, Cloud Platforms, Data Analysis, Statistical Analysis, Cloud Hosting, Cloud Engineering, Cloud Computing, Generative AI, ChatGPT, Data Science

      4.7
      Rating, 4.7 out of 5 stars
      ·
      47K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Supply Chain Analytics Essentials

      Skills you'll gain: Supply Chain, Supply Chain Management, Supplier Performance Management, Analytics, Business Analytics, Data Analysis, Competitive Analysis, Job Analysis, Inventory and Warehousing, Demand Planning, Data-Driven Decision-Making, Logistics, Financial Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Engineering Foundations

      Skills you'll gain: SQL, Web Scraping, Database Design, MySQL, Data Transformation, Data Store, IBM DB2, Extract, Transform, Load, Relational Databases, Jupyter, Data Architecture, Data Pipelines, Big Data, Data Warehousing, Data Governance, Database Management Systems, Databases, Stored Procedure, Python Programming, Data Structures

      4.6
      Rating, 4.6 out of 5 stars
      ·
      57K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Marketing Science Certification Prep

      Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Probability & Statistics, Marketing, Analytics, Web Analytics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Retail Marketing Strategy

      Skills you'll gain: Customer experience strategy (CX), Brand Strategy, Brand Management, Marketing Strategies, Customer Insights, Brand Loyalty, Brand Awareness, Market Trend, Consumer Behaviour, Competitive Analysis, Business Strategy, Innovation, E-Commerce

      4.8
      Rating, 4.8 out of 5 stars
      ·
      275 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Università Bocconi

      Management of Fashion and Luxury Companies

      Skills you'll gain: Retail Store Operations, Brand Management, Digital Media Strategy, Global Marketing, Financial Reporting, Communication Strategies, Business Strategy, New Business Development, E-Commerce, Consumer Behaviour, Market Trend, Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.1K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Customer Insights, Market Analysis, Data Analysis Software, Trend Analysis, Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      109 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of Marketing Strategy

      Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing Strategy and Techniques, Marketing, Marketing Management, Market Analysis, Business Strategy, Competitive Analysis, Market Research, Market Opportunities, Target Market, Business, Consumer Behaviour, Organizational Structure

      4.5
      Rating, 4.5 out of 5 stars
      ·
      237 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Marketing Strategy

      Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      90 reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Applied Data Science: IBM
    • Financial Markets: Yale University
    • Data-driven Decision Making: PwC
    • IBM & Darden Digital Strategy: University of Virginia Darden School Foundation
    • Supply Chain Analytics Essentials: Rutgers the State University of New Jersey
    • Data Engineering Foundations: IBM
    • Meta Marketing Science Certification Prep: Meta
    • Retail Marketing Strategy: University of Pennsylvania
    • Management of Fashion and Luxury Companies: Università Bocconi
    • Introduction to Social Media Analytics: Emory University

    Skills you can learn in Marketing

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    Brand (13)
    Digital Marketing (13)
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    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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