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    • Consumer Behavior

    Consumer Behavior Courses Online

    Explore consumer behavior principles for understanding purchasing decisions. Learn about psychological, social, and cultural factors influencing consumer behavior.

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    Explore the Consumer Behavior Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Marketing estratégico: claves para competir con éxito

      Skills you'll gain: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Target Market, Promotional Strategies, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Market Dynamics, Customer Insights, Brand Awareness, Consumer Behaviour, Business Intelligence

      4.8
      Rating, 4.8 out of 5 stars
      ·
      684 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Raising Capital: Credit Tech, Coin Offerings, and Crowdfunding

      Skills you'll gain: FinTech, Fundraising and Crowdsourcing, Banking Services, Fundraising, Capital Markets, Consumer Lending, Blockchain, Credit Risk, Financial Services, Lending and Underwriting, Financial Analysis, Commercial Lending

      4.7
      Rating, 4.7 out of 5 stars
      ·
      306 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Developing an Agile Team

      Skills you'll gain: Meeting Facilitation, Team Building, Team Management, Sprint Retrospectives, Innovation, Sprint Planning, Agile Methodology, Virtual Teams, Agile Project Management, Team Leadership, Social Sciences, Organizational Leadership, Change Management, Psychology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      523 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      American Psychological Association

      Psychology of Group Behaviors

      Skills you'll gain: Behavior Management, Psychology, Sociology, Social Sciences, Cultural Diversity, Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Virginia

      The Economics of AI

      Skills you'll gain: Agentic systems, Economics, Artificial Intelligence, Economic Development, Socioeconomics, Behavioral Economics, Automation, Labor Relations, Emerging Technologies, Market Dynamics, Supply And Demand, Policy Analysis, Innovation, Production Process

      4.6
      Rating, 4.6 out of 5 stars
      ·
      50 reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Geneva

      Planning your Client's Wealth over a 5-year Horizon

      Skills you'll gain: Wealth Management, Portfolio Management, Asset Management, Financial Planning, Investment Management, Investments, Performance Measurement, Finance, Financial Analysis, Behavioral Economics, Risk Management, Market Trend, Risk Analysis, Microsoft Excel

      4.7
      Rating, 4.7 out of 5 stars
      ·
      411 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Market and Competition in Pricing Strategy

      Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      232 reviews

      Beginner · Course · 1 - 4 Weeks

    • I

      IE Business School

      Critical Perspectives on Management

      Skills you'll gain: Innovation, Business Management, Performance Management, Management Accounting, Industrial and Organizational Psychology, Governance, Finance, Organizational Effectiveness, Corporate Strategy, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics, Storytelling, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      312 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Marketing Analytics, Customer Insights, Marketing Effectiveness, Digital Marketing, Customer Data Management, Marketing Strategies, Social Media Marketing, Customer experience strategy (CX), Customer Relationship Management, Predictive Analytics, Consumer Behaviour, Big Data, Data Analysis, Integrated Marketing Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      444 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Digital Marketing

      Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Customer Relationship Management, Brand Management, Customer Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      217 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      P

      Peking University

      Management Communication 管理沟通

      Skills you'll gain: Non-Verbal Communication, Communication, Business Communication, Team Management, Interviewing Skills, Negotiation, Corporate Communications, Public Speaking, Intercultural Competence, Conflict Management, Industrial and Organizational Psychology, Cultural Sensitivity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      66 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Success with Integrity: Business Ethics Foundation

      Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Decision Making, Trustworthiness, Professionalism, Personal Integrity, Business Management, Strategic Decision-Making, Global Marketing, Compliance Management, Leadership Studies, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Conflict Management, Team Leadership

      4.9
      Rating, 4.9 out of 5 stars
      ·
      134 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular consumer behavior courses

    • Marketing estratégico: claves para competir con éxito: IESE Business School
    • Raising Capital: Credit Tech, Coin Offerings, and Crowdfunding: University of Michigan
    • Developing an Agile Team: University of Colorado System
    • Psychology of Group Behaviors: American Psychological Association
    • The Economics of AI: University of Virginia
    • Planning your Client's Wealth over a 5-year Horizon: University of Geneva
    • Market and Competition in Pricing Strategy: University of Virginia
    • Critical Perspectives on Management: IE Business School
    • Marketing analytics: Know your customers: Macquarie University
    • Introduction to Digital Marketing: University of California, Irvine

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
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    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
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    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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