• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      U

      University of Virginia

      Approche agile et design thinking

      Skills you'll gain: User Story, Persona (User Experience), Agile Methodology, Agile Product Development, Design Thinking, Persona Development, User Research, Interviewing Skills, User Centered Design, User Requirements Documents, Innovation

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Maryland, College Park

      Product Management: Data Science and Agile Systems

      Skills you'll gain: Agile Product Development, Product Roadmaps, DevOps, Agile Project Management, Product Management, Agile Methodology, Backlogs, Scalability, Risk Modeling, Product Development, Innovation, Performance Measurement, Data-Driven Decision-Making, Analytics, Data Science, Product Strategy

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      How to setup a followers campaign on Twitter

      Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Online Advertising, Social Media Marketing, Social Media, Campaign Management, Target Audience

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Design Brainstorming diagrams for businesses with Creately

      Skills you'll gain: Brainstorming, User Accounts, Ideation, Process Design, Account Management, Productivity Software, Business Software, Strategic Thinking, Team Building

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Aprendizagem Ativa STEM com Simulações Interativas PhET

      Skills you'll gain: Mathematics Education, Education Software and Technology, Lesson Planning, Pedagogy, Simulations, Simulation and Simulation Software, Web Content Accessibility Guidelines, Student-Centred Learning, Experimentation, Interactive Design, User Feedback, Science and Research, Chemistry, Interactive Data Visualization, Graphing, Physics, Technical Documentation, Biology

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      A Guide to Diversifying and Transforming Football Leadership

      Skills you'll gain: Advocacy, Conflict Management, Diversity Programs, Empowerment, Diversity and Inclusion, Governance, Organizational Change, Cultural Diversity, Leadership, Goal Setting

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      G

      Google Cloud

      Business Transformation with Google Cloud en Français

      Skills you'll gain: Innovation, Cloud Security, Business Transformation, Digital Transformation, Culture Transformation, Data Strategy, Data Security, Cloud Computing, Google Cloud Platform, Data Management, Compliance Management

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Generative AI: Shaping Work and Tasks

      Skills you'll gain: Generative AI Agents, Generative AI, Journalism, Job Analysis, Automation, Artificial Intelligence, Education and Training, Business Workflow Analysis, Marketing Analytics, Analysis, Marketing, Business Economics, Critical Thinking

      4.3
      Rating, 4.3 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Introduction to Social Computing

      Skills you'll gain: Behavioral Economics, Network Analysis, Social Sciences, Sociology, Data Ethics, Data Collection, Artificial Intelligence, Game Theory, Systems Analysis, Psychology, Unstructured Data

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      How To Get Started With Pinterest Shopping

      Skills you'll gain: Pinterest, Account Management, Social Media Content, Merchandising, Visual Merchandising, E-Commerce, Marketing, User Accounts, Business Strategy, Business Analytics

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      How To Measure Your Campaign On Pinterest

      Skills you'll gain: Pinterest, Advertising Campaigns, Social Media Campaigns, Content Performance Analysis, Marketing, Target Audience, Marketing Analytics, Social Media Marketing, Paid media, Content Creation, Promotional Strategies

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      B

      Board Infinity

      The Rise of Generative AI

      Skills you'll gain: Generative AI, Artificial Intelligence, Artificial Neural Networks, Large Language Modeling, ChatGPT, Social Sciences, Deep Learning, Machine Learning, Forecasting, Natural Language Processing

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…327328329…391

    In summary, here are 10 of our most popular social media marketing courses

    • Approche agile et design thinking: University of Virginia
    • Product Management: Data Science and Agile Systems: University of Maryland, College Park
    • How to setup a followers campaign on Twitter: Coursera Project Network
    • Design Brainstorming diagrams for businesses with Creately: Coursera Project Network
    • Aprendizagem Ativa STEM com Simulações Interativas PhET: University of Colorado Boulder
    • A Guide to Diversifying and Transforming Football Leadership: Erasmus University Rotterdam
    • Business Transformation with Google Cloud en Français: Google Cloud
    • Generative AI: Shaping Work and Tasks: University of Michigan
    • Introduction to Social Computing: Johns Hopkins University
    • How To Get Started With Pinterest Shopping: Coursera Project Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok